Every election, millions of dollars are spent on ads, mailers, and social media campaigns. But do you know what’s still the most powerful tool in winning elections?
One-on-one conversations.
At the doorstep, on the phone, in the coffee shop—talking to voters directly is how we build support, change minds, and ensure progressive voices turn out on election day.
Why Conversations Matter
✅ They cut through the noise – Voters are bombarded with information, but a real conversation with a friend, neighbor, or volunteer stands out.
✅ They build trust – A personal conversation allows us to listen, answer concerns, and show that we care about real issues—not just winning votes.
✅ They turn people into voters – Many people support progressive change but don’t always make it to the polls. A reminder from someone they trust can be the difference between staying home and showing up.
What Are the Most Effective Conversations?
Canvassing – Knocking on doors remains one of the most effective ways to engage voters. People appreciate the effort, and face-to-face interactions help us understand what matters most to them.
Phone & Text Banking – Not everyone is home when we knock, but we can still reach them by phone or text. A simple “Do you have a plan to vote?” makes a difference.
Talking to Friends & Family – The best way to mobilize voters? Talk to the people you know.
Research shows that personal conversations with friends and family are more persuasive than any ad or flyer.
Our Focus: Turning Support Into Action
Many Ontarians want change. But change won’t happen unless people show up to vote. This is why every conversation needs to:
✔ Highlight the stakes – What happens if we don’t elect better leaders?
✔ Make voting easy – Where to vote, when to vote, how to vote. Remove all barriers.
✔ Ask for a commitment – “Can I count on you to vote?” Getting a firm yes increases the likelihood they’ll follow through.
Your Challenge Today: Have 3 Conversations
Today, we’re asking everyone to talk to at least three people—a friend, a coworker, a neighbor.
1. Do you know when and where to vote?
2. What issues matter most to you in this election?
3. Can we count on you to vote for change?
Small actions lead to big victories. Let’s get talking. Ontario’s future depends on it.
